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Agent’s Sales Journal September 2007

Front Page Stories

New Program Could Give Boost to Employer Plans

Some workers are paying a high price to continue smoking. ...

Independent Versus Captive: Is the Grass Greener on the Other Side?

When Wendell Morgan shows insurance to a client, he only quotes Bankers Life and Casualty. If he wri...

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Short Takes

Distribution Strategies - How Your Clients Receive Their Money

This month, you’ll find an explanation of their distribution features. Next month, look forward to a piece on annuities and long term care. To read previous articles in this series, visit www.Agents SalesJournal.com/AnnuitySeries. Any...

Using Sales Assistants to Boost Your Bottom Line

Insurance producers and financial advisors are taking a second look at an important resource right in their office — the sales assistant — and discovering an untapped person to enhance their bottom line. An effective and organized...

How to Leverage Life Insurance Awareness Month

Today, a staggering 68 million adult Americans have no life insurance, and those with insurance often have far less than they need — on average only four times their annual income in coverage. As life insurance professionals, it’s...

New Annuity Rider Offers Long Term Care Benefits

As Americans’ longevity increases, so does their potential need for long term care assistance. Among the risks that retirees face, the need for long term care ranks third, just behind income security and acute care. Those who are turning age 65...

How to Design an Affordable LTCI Plan

If you want to successfully sell long term care insurance, don’t underestimate the fact that the No. 1 deterrent to purchasing a long term care policy is its perceived expense. According to an April 2007 America’s Health Insurance Plans...

How can You Reduce Your LTCI Paperwork?

The 1980s brought a lot of new things. The first woman Supreme Court justice. The human genome project. MTV. Smurfs and Cabbage Patch Kids. And long term care insurance. But many experts say an LTCI sale is a difficult one. Premiums are high,...

9 Conditions to Watch for Before Submitting Your App

If you are the typical broker who writes a few LTCI cases a year, then the underwriting of this product may mystify you at times. If you are writing only a handful of these policies, that means that you are likely used to writing some other product,...

Finding a Long Term Care Specialist Partner

For the most part, insurance agents want to learn about long term care insurance. Most believe that their clients need to learn about it, as well. They know it is a good idea to incorporate the product into their practice. They want to make certain...

Making Use of the LTCI Partnership Program

On Feb. 8, 2006 the Deficit Reduction Act was signed into law, allowing additional states to establish long term care insurance partnership programs. California, Connecticut, Indiana, and New York were grandfathered into the program. Idaho...

The Basics of Marketing and Selling LTCI

More than two decades ago, we saw the first long term care insurance policies come out. Since then, attractive benefits and features have been added on a continuing basis. Today, LTCI prospects constitute one of the largest target markets ever...

What Does the Future Hold for LTCI - And How Can You Get Ahead of the Curve?

Times change. Since the inception of long term care insurance two decades ago, policies and features have evolved to better suit the needs of different clients. The oldest of the boomer generation are now reaching an age where LTCI is a sensible...

American Association for Long-Term Care Insurance

In recent years, long term care insurance has been quietly carving a niche for itself among its more popular peers in the insurance industry. At the same time, the average life expectancy in America has been steadily increasing, resulting in a...

The 2007 LTCI Carrier Report Card

As a companion to our annual Long Term Care Insurance survey, we polled agents nationwide on which carriers best meet their needs in a variety of categories ranging from who is best at keeping premiums stable to which company has the most reasonably...

LTCI Producers Speak Out about Industry (2007)

Eight million Americans currently own a long term care insurance policy, according to the American Association for Long-Term Care Insurance (AALTCI). This includes both individual and worksite policies. And according to a recent release by the...

Senate Committee to Investigate Professional Designations

Several companies who train their agents to market themselves to the elderly through impressive-sounding credentials are having their actions investigated by a congressional committee. The Senate Special Committee on Aging has asked Old...

Study Says New Rules Caused Medicaid Enrollment to Slip

The number of people enrolled in Medicaid decreased in 22 states after new documentation requirements for enrollment were put into place. The law, which took effect on July 1, requires enrollees to provide evidence of citizenship and nationality....

Medical Bill Could Benefit Taxpayers

A new bill that would make retail costs for generic drugs the benchmark for deciding Medicaid pharmacy reimbursements was introduced to Congress by Reps. Nancy Boyda, D-KS, and Jo Ann Emerson, R-MO. The bill would make the reimbursement rate...

New Industry Web Site Provides Free LTCI Sales Tools

The American Association for Long-Term Care Insurance (AALTCI) has launched a new Web site (www.yourltcsuccess.com) that will provide insurance and financial professionals with access to free long term care marketing tools as well as five-minute...

2007 LTCI Price Index Announced

Discounts make policies more affordable for applicants in their 50s A 55-year-old individual considering LTCI protection can expect to pay $665 per year if they are married or $1,075 if they are single, according to a recent report. A 65-year-...

NAILBA Announces New Executive Director

The National Association of Independent Life Brokerage Agencies (NAILBA) has announced the selection of Jack Chiasson as its executive director. Chiasson served as NAILBA’s director of conventions and events immediately prior to...

Sales Review

'Sicko' Seeks Solution to America's Health Care Crisis

Meet Rick. Rick had an accident with an electrical table saw, cutting the tips of his ring finger and middle finger off. With no health insurance coverage, he was forced to make a decision he never thought he’d have to make: have the end of his...

Perspectives

A Realistic Look at LTCI

Like any business, insurance companies are profit-driven. When they sell more and pay out fewer claims, they profit more. This is normal and is the key to success. It’s not just insurance companies, either — it’s true of...

Benefits of LTCI Often Outweigh Price

For quite some time, a close friend of mine has been relaying to me the ongoing conversation she’s been having with her father. He’s 61 years old and in good health, but he’s also concerned about what might happen if his health does...

Selling Guides

5 Approaches to Marketing Worksite LTCI

So you're sold on long term care insurance and you want to offer it to all your group clients. There's just one problem: Not all your clients share your enthusiasm....

Marketing

8 Tips to Crafting a Better Marketing Campaign

Effective marketing is full of nuance. Easily overlooked details can make or break your campaign, leaving you with nothing to show for all your well-intentioned hard work. Following are eight tips for creating a top-notch marketing effort....

Prospecting Corner

How to Build Your Prospecting System from the Ground Up

Prospecting and finding new potential customers is one of the most important yet most difficult tasks a salesperson or self-employed worker must do to achieve success. There is no such thing as a successful salesperson who has not somehow solved the...

Objection of the Month

Objection Of The Month - September 2007

How would you respond to a prospect who says… I’ll think about long term care insurance when I’m older. I show them my list of declined applicants by age and emphasize that good health is required to purchase the insurance. I...

Other Stories

THE WESTBOUND LIFE INSURANCE COMPANY

THE WESTBOUND LIFE INSURANCE COMPANY Paid Production Statement for Month of August 2007 Agent Name: Dokes, Joseph Agent Number:...

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